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The
IKEA vision is to create a better everyday life for the many people. We
shall achieve this through our business idea, which is to offer a wide
range of well-designed, functional home furnishing products at prices
so low, that as many people as possible will be able to afford them.
In IKEA Trading we achieve this with a good range and successful purchasing.
If we can lower the price without affecting quality, then it is good for
the many people, our customers. And what is good for them is good for
us. To purchase all the products that are sold in the IKEA stores is a
huge task, and IKEA also has a unique organization with 43 trading offices
in Europe, Asia and North America. Purchases are made in more than 55
countries.
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